Felipe Posada is an Integrated Creative Director and Innovation Lead who drives creative and technological transformation from vision to execution. He blends artistic vision with emerging technologies, strategic design, and storytelling to lead teams in delivering distinctive work across motion, CGI, and Generative AI-driven image and video.
As Creative Director at SuperJoy (IPG), the innovation studio affiliated with The Martin Agency, Felipe develops future-facing solutions that align the studio’s capabilities with the agency’s vision, uniting strategy, design excellence, and advanced technical expertise.
With a background in industrial engineering and an M.F.A. in Computer Art from SCAD (2003), Felipe has built a career of more than 15 years shaped by a passion for technology, art, architecture, and design. Through his practice, The Invisible Realm, Felipe has exhibited internationally, collaborated with brands including BMW, Adobe, Meta, and Google, and been featured in Elle, Vogue, and The Wall Street Journal. His acclaimed series The Edge of Reality debuted at Guy Hepner NYC, with editions now held in collections worldwide. A Fellowship AI Artist with his series String Theory and a Creative Partner to Runway and Luma, Felipe continues to explore the frontiers of post-photographic and AI-driven art.